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Innoformula: from the formula for success to the formula for innovation

INNOFORMULA® is a synthesis of our methodological approach with the objective of creating value, combining the creative and operational aspects of innovation.

In the formalization of this approach, we have combined the best of our project experience with research and educational activities carried out in collaboration with some of the most important business schools in Italy and abroad.



Innovazione = Creatività x Execution x Appeal = Valore

                                                       Innovation=Value: transform ideas into value

                                                                   Creativity: ability to generate ideas and company entrepreneurship

                                                                               Execution: ability to transform ideas into projects and to manage those projects following an original, non-linear approach

                                                                                            Appeal: ability to illustrate and make client aware of the project’s value and benefit